The Autohive Mailchimp integration connects your Mailchimp account with Autohive’s automation platform, enabling:

  • Audience list management - Create, retrieve, and search mailing lists with full CRUD operations
  • Subscriber management - Add, update, and retrieve audience members with merge fields and tags support
  • Campaign automation - Create and manage email campaigns with complete lifecycle control
  • List segmentation - Organize subscribers with status filtering, pagination, and advanced search
  • Enterprise integration - OAuth 2.0 authentication, automatic rate limiting with retry logic, and data center routing

Install the integration

  1. Log in to Autohive and navigate to Your user profile > Connections or Your workspace -> Manage workspace

  2. Locate the Mailchimp Integration card and click Connect

    List of integrations in Autohive

  3. Log in to your Mailchimp account and authorize Autohive

  4. Review and approve permissions. Autohive requests access to:

    • Audiences: Read and write mailing lists and subscriber data
    • Campaigns: Create, read, and manage email campaigns
    • Account: Read account information for connection verification

    Ensure you approve all permissions required for the integration to function as expected.

  5. Confirm installation - you’ll be redirected to Autohive with “Connected” status displayed

Use the integration

You can now use the integration with your agents, workflows and scheduled tasks!

  1. Follow our Create your first agent guide on how to create an agent.
  2. In the ‘Agent settings’, scroll down to the ‘Add capabilities’ section and turn on the Mailchimp capability. You can choose what individual Mailchimp capabilities to turn on and off.
  3. Once the settings have been selected, begin prompting the agent of the workflow you’d like to achieve with Autohive and Mailchimp!

Available capabilities

List Management

  • Get Lists: Retrieve all mailing lists from your Mailchimp account with pagination support (count and offset parameters)
  • Find List: Search for a specific mailing list by name with case-insensitive matching
  • Get List: Retrieve detailed information about a specific mailing list by ID including statistics
  • Create List: Create a new mailing list with complete configuration including contact info, campaign defaults, and permission reminder

Member Management

  • Add Member: Add a new subscriber to a mailing list with email, status, merge fields (FNAME, LNAME), and tags
  • Update Member: Modify existing subscriber information including status changes, merge field updates, and tag assignments
  • Get Member: Retrieve detailed information about a specific subscriber including merge fields and subscription status
  • Get List Members: Retrieve all subscribers from a list with pagination and status filtering (subscribed, unsubscribed, cleaned, pending)

Campaign Management

  • Get Campaigns: Retrieve all campaigns from your Mailchimp account with pagination and status filtering (save, paused, schedule, sending, sent)
  • Find Campaign: Search for campaigns by title or subject line with case-insensitive matching
  • Get Campaign: Retrieve detailed information about a specific campaign by ID
  • Create Campaign: Create a new email campaign with type, recipient list, subject line, from name, reply-to, and optional title

Key features

Comprehensive Audience Management

  • Full CRUD operations for mailing lists and subscribers
  • Merge fields support for personalized subscriber data (first name, last name, custom fields)
  • Tags support for subscriber organization and segmentation
  • Status management for subscriber lifecycle (subscribed, unsubscribed, cleaned, pending)
  • Pagination support for large audience lists

Email Campaign Automation

  • Create campaigns targeting specific audience lists
  • Support for multiple campaign types (regular, plaintext, absplit, rss, variate)
  • Campaign status tracking through complete lifecycle
  • Search campaigns by title or subject line for quick access

Enterprise-Grade Reliability

  • OAuth 2.0 authentication with automatic token management
  • Automatic rate limit handling with intelligent retry logic (max 10 simultaneous connections)
  • Data center routing for optimized API performance
  • Error handling with detailed error messages

Common use cases

Newsletter Subscription Management

  • Automatically add new subscribers from website forms to Mailchimp lists
  • Update subscriber preferences and merge fields based on user actions
  • Manage subscription status changes and unsubscribe requests
  • Segment subscribers using tags for targeted communications

Automated Email Campaigns

  • Create welcome email campaigns for new subscribers automatically
  • Trigger campaign creation based on business events or schedules
  • Search and retrieve campaign performance data
  • Coordinate campaign timing across multiple lists

Lead Capture Workflows

  • Sync leads from CRM to Mailchimp audiences automatically
  • Add contacts to specific lists based on lead qualification
  • Update subscriber data when lead information changes
  • Tag subscribers based on lead source or campaign attribution

Customer Communication Automation

  • Create transactional campaigns triggered by customer actions
  • Segment customers by purchase history or engagement using tags
  • Automate re-engagement campaigns for inactive subscribers
  • Manage multiple lists for different customer segments

Marketing List Synchronization

  • Keep Mailchimp audiences in sync with external data sources
  • Bulk update subscriber information using merge fields
  • Clean up lists by identifying and managing bounced emails
  • Export subscriber data for analysis and reporting

Disconnect the integration

Important: Disconnecting stops data synchronization but preserves existing data in both systems.

  1. Navigate to Your user profile -> Connections or Your workspace -> Manage workspace
  2. Find the Mailchimp Integration
  3. Click Disconnect and confirm

Data Impact: Existing data remains unchanged in both systems, but sync stops and Autohive loses Mailchimp API access.

Uninstall the app

From Mailchimp: Navigate to your Mailchimp account settings > Integrations > Connected sites and apps, locate the Autohive connection, and click Remove.